Vickie White is vice president of marketing and innovation for Adventist Health System. Her primary responsibilities include leading the consumer-centric strategy for the organization, which includes the function of brand management, and marketing strategy and operations. She also leads strategic partnerships and provides oversight for innovation strategy and Design Center operations.
She previously served as vice president of strategic partnering for Florida Hospital. Her vast marketing and business development experience also consists of leadership roles as assistant vice president and system administrator for the Florida Hospital Nicholson Center, assistant vice president of strategy and innovation for Florida Hospital and administrative director of strategic planning and market development at Florida Hospital Celebration Health.
White earned a bachelor’s degree in business administration with a marketing concentration from the University of Central Florida. She is a member of the Forum for Healthcare Strategists and American College of Healthcare Executives. She has also served on various boards including the Johnson and Johnson Ethicon Advisory Board.